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Diamond A Equipment Expands Product Offering

October 26, 2020

Diamond A Equipment™, a leading construction and agricultural equipment distributor, announces that it has been appointed as an official dealer for the AUSA range of compact rough terrain forklifts and dumper products with immediate effect.

The dealer agreement with AUSA, which was signed last week, covers the regions of Southern California, the Central Coast, the Bay Area and the state of Nevada. Diamond A will offer the full line of AUSA articulated and rigid dumpers, as well as its range of rough terrain forklifts with 4-wheel drive capabilities.

AUSA is a manufacturer of compact rough terrain vehicles for material handling and moving materials in a variety of industries such as agriculture, civil and residential construction, landscaping and road maintenance. Established in 1956 and with headquarters in Barcelona, Spain, AUSA produces more than 10,000 units per year, which are sold through a global distributor network of more than 500 dealers in 90 countries.

Part of the Ahern Family of Companies, owned by Don F. Ahern, Diamond A Equipment is a leading distributor of construction and agricultural equipment, offering brands such as Kubota, Case IH, Case CE, Snorkel, Xtreme Manufacturing, Landpride, Gearmore, Echo, Shindaiwa and more. Founded in 2008, Diamond A Equipment serves the Southern California and Southern Nevada regions from five branches in Oxnard, Santa Maria, Pacoima, Long Beach and Las Vegas.

Patrick Frank, President of Diamond A Equipment, said, “We are very pleased to expand our customer offering with AUSA dumpers and rough terrain forklifts. The products are a great complement to those already available through our existing brands, and are of a high build quality which our customer base will appreciate.”

Ignasi Moner, CEO with AUSA US CORP, added, “Diamond A Equipment has a strong reputation in Southern California, and has created a robust branch network and experienced team capable of not only selling, but also effectively servicing and supporting the products in the field. At AUSA, we are proud to add Diamond A to our dealer network and are confident in their ability to deliver the highest levels of customer service around our dumper and forklift products.”

The AUSA product line is now available to order from any Diamond A branch, with some models available for immediate delivery from local inventory. The entire product line can be browsed here. For more information on AUSA, please visit

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